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Iconic Audio Visual
Role: Brand, UX, & Web Designer
Designed with Figma
Created in Webflow
Design Challenge
Create a simple and accessible website that emphasizes the technical prowess of the highly technical Audio/Visual company.
Research
First, I interviewed the client to understand more about his priorities for the brand he wanted to build
The main priorities:
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Friendly service
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Exciting events
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Cutting edge technologies
Branding
Next, I created a mood board and style guide to reflect the client's priorities
Prototyping
I planned out the website architecture. As a simple website, this aligned with user flow options.
Then, I plotted the website structure with lo-fi wireframes.
I created higher fidelity wireframes to solidify the look of the website.
Which I translated into Webflow to create the website
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