Tweetscape
An app providing curated Twitter Lists for researchers
Role: Interaction design lead for a tech startup
Collaborators: 1 UX researcher and 2 software Programmers
Design Challenge
How might we help individuals using Twitter for research more easily find useful information and networks ?
Proposed Solution
A Twitter side app that provides highly curated lists that enable researchers to access information and find useful networks
Process
Double Diamond Design Methodology
The Double Diamond methodology outlines four distinct phases of the design process: Discover, Define, Develop, and Deliver.
Discover
User research
45 responses to User Survey
7 User interviews
6 Expert interviews
Key Insights
Researchers using Twitter do not share a standardized workflow
Researchers find Twitter lists most helpful, but have trouble discerning which lists to follow
Some researchers have trouble finding who to follow
Most Twitter researchers primarily use web-app, but use mobile for casual research
Many people who have attempted to use Twitter for research have given up due to amount of time and effort required
Researchers find it helpful to see which follow connections but must do this process manually
Define
Insights from the Discover phase helped us define the design challenge and target user
Design Challenge
How might we help individuals using Twitter for research more easily find useful information and networks ?
Persona
Target user
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High-level Twitter User
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Uses Twitter for research
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Interested in finding critical conversations in field
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Interested in building social-professional network
Develop
Idea 1:
Network map of
Twitter List Members
Interactive data visualization of Twitter List Members, illuminating the follow connections between members and users with the most followers and most popular Tweets.
Evaluation:
User feedback was overall positive about this idea.
Issues we found via feedback and feasibility assessment
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Doesn't help find the lists in the first place
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To be most helpful the interactivity would need to be very high-level
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Perhaps better as a second step after a simpler MVP
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Too big to pilot unless focused on single group
Idea 2:
Platform of curated Twitter Lists for specific research purposes
Collection of Twitter Lists specific to an area of research curated by experts
Evaluation:
User feedback was again positive
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Good as MVP
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Allows for user adoption and further research as developing further aspects of tools
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Should be curated by users in addition via voting process
Deliver
1. Create a Brand Story
"Spy Car"
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Sleek tool
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Gives users an edge above the masses
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Highly-developed and professional
Moodboard
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2. Design Prototypes
Designed the UI for Tweetscape using Adobe XD.
Evaluation
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Increase spacing on lists
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Include better search/filter functionality
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Allow for Tweeting in-app
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Allow for list curation by users
