Lux 1.0
A Metaverse creator tool and hosting platform
Role: Lead UX Designer / Innovation Strategist
Created all content, based on weekly discussions and feedback
with Chief Creative Officer and two creative technologists (Unity engineers)
Design Challenge
How can we design a simple experience for non-technical creators to design a custom 3D space and host virtual events
Lux 1.0
A generative AI metaverse creation platform
Parallux
2021-2023
Role: Product Designer
In collaboration with:
Kris Layne (Creative Director)
Keanan Pucci (Creative Technologist)
Connor Defanti (Sr. Software Engineer)
Problem
Brands and individuals want to create personalized immersive 3D spaces, but lack the advanced technical skills to do so.
Design Challenge
How can we design a simple experience for non-technical creators to design a custom 3D space and host virtual events
User research
5 user interviews
15 expert interviews
Competitive analysis
Key Insights
People want to use a web interface
Simplicity is more important than capability
Users want to create engaging, branded experiences
Quotes
"We want to use these technologies but don't have anyone with the right skillset
"We need to make these experiences branded"
Selected Frames from Early Iterations
Onboarding 1
Onboarding 2
Onboarding 3
Onboarding 4
Main screen 1
Main screen 2
Main screen 3
Main screen 4
Main screen 6
Main screen 5
